
Core Attributes of
Stories and Connection
Key Characteristic / Overview:
A Video in this category has a few key elements. This includes: Some kind of conversation and elements that work to include Something that maximizes the connection or story
Format
The Format is the specific ways in which this Content Bucket can be realized.
VO only: This is where there the video is led by a voice over and the edit builds around the VO.
Interview: This is where we see the person speaking at some point in the video. They're in a conversation or interview with someone but not talking to the camera.
Conversation to Camera: This is where the subject is talking directly to the camera and interacting with you the viewer.
News Coverage/Someone Else: Here we see the subject being talked about on the news or someone else is referring to them.
Focus/Catagory
Focus means what is the intent behind the video and may use a variety of formats.
Motivation: These videos are intended to motivate, inspire and excite. It may be a specific subject as the voice or may be ambiguous but the goal is to challenge the viewer
Analysis/Highlight (Can be Historical): This is where the intent of the video is to educate, share or shed light into a specific story or person.
My Story: This is where the subject's intent is for you to connect and learn more about their story and who they are.
Brand Story: This is where there is a story behind the brand. Similar to "My Story" We take a look at the real or valuable parts of a brand.

Content Bucket Categories
Take a minute to write an introduction that is short, sweet, and to the point.
FORMAT
Voice Over
This would be a more niche/sub folder but the patriotic video is a great reference for memorial or Veterans Day. The Motivational Video is a good editing style using dynamic B-Roll.
FORMAT
Interview
Displayed here are examples of videos that capture the essence of race teams and driver narratives. Our focus is on showcasing the passion, precision, and dedication behind the sport, creating content that resonates with fans and highlights the unique stories of each driver and team.
FORMAT
Conversations to Camera
We had the privilege of working with Porsche Austin for over a year, capturing compelling stories, creating dynamic content, and managing their social media presence. Our work highlighted the essence of their brand while engaging their audience in meaningful ways.
CONTENT BUCKET
News Coverage / Someone Else
Polished, cinematic visuals presenting completed luxury homes. These videos highlight intricate details, premium materials, and stunning finishes, creating an aspirational and high-end feel.
Final Notes for Stories and Connections
We are passionate storytellers committed to creating impactful content. Our unique hybrid model combines the scalability and resources of an agency with the dedication and personalized approach of an in-house team.
We combine the advantages of a full-scale agency—like access to a wide range of resources and the ability to handle big projects—with the focus and personalized attention you’d expect from an in-house team. This means you get the best of both worlds: the capability to scale up as needed, along with a team that’s fully committed to understanding and enhancing your brand.”